Our Story — Who We Are
7cb was founded with a single conviction: Pakistani gaming enthusiasts deserve a platform that was designed around them — not retrofitted from somewhere else. From our PKR-native payment infrastructure to our live cricket odds that reflect the passions of fans in Karachi, Lahore, and Faisalabad, everything about 7cb exists because we asked one question first: what does a Pakistani player actually need?
7cb is an internationally licensed online gaming platform built specifically for the Pakistani market. We launched with a clear-eyed understanding of what was missing in the space: a platform where a player in Gulshan-e-Iqbal, a bettor in Model Town Lahore, or a casino enthusiast in the commercial districts of Faisalabad could open an account, deposit PKR in sixty seconds via JazzCash, and immediately access a world-class gaming environment without jumping through the hoops that global platforms impose on Pakistani users.
Today, 7cb hosts one of the most comprehensive gaming libraries available to Pakistani players — cricket sportsbook with live PSL and international Test match odds, a full live casino floor with professional dealers, 500+ slot titles from the world's leading game studios, King of Fishing arcade games, and a dedicated e-sports betting section covering everything from CS2 to Dota 2. All of it is accessible in PKR, from a single login, on any device.
What has always separated 7cb from other platforms operating in this space is our genuine long-term commitment to the Pakistani member. We are not a platform that turned on a Pakistan option and called it localisation. We built localisation into the foundation — the payment rails, the customer support language, the odds calibration on PSL matches, and the withdrawal speeds that treat a Pakistani player's time with the same respect as any VIP member anywhere in the world.
Year One
7cb Launches in Pakistan
7cb goes live with a focused cricket sportsbook and direct JazzCash deposit integration — the first online gaming platform to offer PKR-native settlement without any currency conversion step for Pakistani members.
Year Two
Live Casino Floor Opens
7cb expands to a full live dealer casino with baccarat, blackjack, and roulette tables staffed 24/7 by professional dealers streaming in HD. The VIP tier programme launches simultaneously for high-volume members.
Year Three
Slot Library Hits 500+ Titles
Partnerships with Pragmatic Play, NetEnt, Microgaming, and Playtech bring the 7cb slot lobby to over 500 certified titles. Megaways engines and progressive jackpots launch in full PKR, with minimum spins from Rs 10.
Year Four
E-Sports & Fishing Games Added
7cb adds a dedicated e-sports betting section covering CS2, Dota 2, Valorant, and mobile titles — responding directly to the growing Pakistani e-sports community. King of Fishing arcade launches the same quarter.
Today
500,000+ Members & Growing
With over half a million registered Pakistani members, 7cb continues expanding its product range, payment options, and responsible gaming infrastructure. Our EasyPaisa, HBL, UBL, Meezan Bank, and Raast integrations are all live and processing in real time.
These are not marketing slogans — they are the engineering and operational decisions that shape how 7cb actually works for Pakistani members every single day.
Your 7cb balance is denominated in Pakistani Rupees. There is no hidden conversion, no shadow dollar rate. JazzCash deposits arrive in sixty seconds. Withdrawals to EasyPaisa and HBL process in minutes, not days. This is how a Pakistani platform should work.
7cb operates under an international gaming licence. Every game RNG is independently audited. Player funds are held in segregated accounts, completely separate from operational capital. Your balance is yours — protected regardless of what happens operationally on our end.
Pakistan lives and breathes cricket. 7cb's sportsbook was architected around that reality. PSL group stages, Test matches against India, Asia Cup finals — 7cb offers live odds, in-play betting, and pre-match markets that reflect how Pakistani fans actually follow the game.
7cb Casino streams professional dealers in HD around the clock. Over 50 live tables including baccarat, blackjack, roulette, Dragon Tiger, and Andar Bahar — all with real cards, real wheels, and real-time chat. Minimum bets from Rs 100, VIP tables for serious players.
7cb runs flawlessly in any mobile browser on the mid-range Android and iOS devices most Pakistani members carry. No app store, no downloads, no storage space required. The full platform — betting, casino, slots, account management — loads in your browser instantly.
7cb customer support is available every hour of every day via live chat and email, in both English and Urdu. Our support team is trained to handle payment queries, account issues, and responsible gaming requests — with genuine resolutions, not scripted deflections.
Platforms are made of technology, but they are defined by values. At 7cb, we hold ourselves to a set of operating principles that govern every product decision, every customer interaction, and every partnership we enter. These are not aspirational statements written for an About page — they are the criteria against which we evaluate our own decisions internally.
We believe Pakistani players deserve the same product quality, the same security standards, and the same respect that the world's best gaming platforms extend to their most valued members. That belief is not a brand positioning exercise. It is the reason 7cb exists.
7cb publishes RTP rates for all slot titles, displays house edges on all table games, and discloses all bonus terms in plain English before a member commits. No buried wagering requirements, no surprise conditions at withdrawal.
Every product change at 7cb is evaluated through a single lens: does this make the experience better for our Pakistani members? Features that exist to serve the platform at the expense of the member do not make it through our product review process.
7cb's responsible gaming tools are real and immediately accessible — not buried in a settings sub-menu. Deposit limits, session timers, cooling-off periods, and permanent self-exclusion are available to every member without having to contact support first.
We pay winning bets. We process legitimate withdrawals. We do not change rules after the fact to avoid a payout. The 7cb reputation has been built on members being able to rely absolutely on the platform honouring its obligations — every time, without exception.
7cb in 2026 is a significantly more capable platform than 7cb at launch. We invest consistently in technology, payment rails, game library expansion, and customer experience improvements. Standing still is not a strategy we accept.
7cb is operated by an experienced team of gaming industry professionals, technology engineers, compliance specialists, and Pakistani market experts who collectively bring decades of platform operations knowledge to the product.
Platform Strategy
Our product team has built and operated online gaming platforms across South Asia and the Middle East, with specific expertise in the regulatory and UX demands of the Pakistani market.
Cybersecurity & Compliance
A dedicated security team manages 7cb's encryption infrastructure, fraud detection systems, and regulatory compliance — operating to standards that exceed those required by our international licence.
PKR Settlement & Fintech
Our payments team maintains direct integrations with JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK — ensuring that every deposit and withdrawal for 7cb members processes at maximum speed.
Customer Experience
Our bilingual support team operates 24 hours a day, 7 days a week. Every 7cb support agent is trained in both English and Urdu and empowered to resolve member issues at first contact — not after escalation chains.
7cb holds an international gaming licence issued by a recognised offshore regulatory authority. Our licence requires independent game audits, segregated player fund accounts, and transparent terms — all of which are in place and maintained continuously.
All member PKR balances at 7cb are held in accounts that are completely separate from the company's operating funds. Your balance cannot be used for operational purposes and is protected and available for withdrawal at all times.
7cb applies international data protection standards to all member personal information. Your data is encrypted in transit and at rest. We do not sell member data to third parties and only process personal information for platform operation purposes.
Every slot and RNG-based table game in the 7cb library is certified by independent testing laboratories. Game outcome randomness is verified before launch and subject to ongoing audits throughout the licence period.
Responsible Gaming at 7cb
7cb is committed to providing a safe gaming environment for all Pakistani members. Gaming on the 7cb platform is strictly for adults aged 21 and above. We provide deposit limits, session time reminders, self-exclusion tools, and direct access to problem gambling support resources from within your account. If you or someone you know needs support, please visit our Responsible Gaming page for full information on the tools available to you.
Over 500,000 Pakistani members already play at 7cb. Cricket betting, live casino, slots, fishing games, e-sports — all in PKR, all from one login. See why 7cb is Pakistan's most trusted gaming platform.
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